Shine the Light campaign puts spotlight on ending violence against women

(Ottawa) Today, the Ottawa Coalition to End Violence Against Women (OCTEVAW), in partnership with the Ottawa Police Service, launched the Shine the Light campaign to increase community awareness about violence against women and girls.

“Shine the Light is about engaging people in breaking the silence on violence against women. It encourages community members to build their awareness, and speak out about violence against women,” said Erin Leigh, event coordinator and Executive Director of OCTEVAW.

In 2012, there were 4382 domestic violence incidents reported to the Ottawa Police Service (OPS); the vast majority were reported by women.

First started in London, Ontario in 2010, this is its second year the campaign is being held in Ottawa. The local initiative will engage with the City of Ottawa and local businesses on Elgin Street to showcase the colour purple through light bulbs, posters, ribbons and window decals.

“We are pleased to partner with OCTEVAW on this important community issue,” said Ottawa Police Chief Charles Bordeleau. “Domestic violence continues to be a top priority for our organization and we want the community to see that it is not acceptable, not tolerated and there is help available.”

The campaign, which runs from November 25 to December 6, 2013, is part of ‘Women Abuse Prevention Month’ initiatives in Ontario.

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